The Sales Psyched Podcast
Ep 39: Try a Creative Approach to Selling
January 10, 2022
This episode is a friendly reminder for you to try and find new and creative ways to approach customers.

Episode 39: Try a Creative Approach to Selling

This episode is a friendly reminder for you to try and find new and creative ways to approach customers. Set a goal this year to stand out from your competitors by engaging prospects and clients in fun and innovative ways. Your clients will love you for it! 

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Additional Resources

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More About SalesDrive, LLC

At SalesDrive, LLC, we help companies perfect the salesperson hiring process by offering a variety of tools, like a sales assessment and psychologically-based interview guides, that aid companies in never hiring a bad salesperson again. SalesDrive was founded in 2005 based on the single biggest frustration many companies face, selecting sales candidates who interviewed well, only to flame out when placed on the line. Dr. Croner reviewed more than 90 years of academic research as well as his own work in conducting intensive behavioral interviews and discovered that high-performance salespeople shared three innate personality traits. After identifying a gap in the marketplace, he went on to develop The DriveTest® sales assessment. The only sales assessment to measure the three non-teachable traits necessary for new business acquisition.
If you are hiring salespeople, request a free DriveTest assessment today:


[soft melody theme music]
[00:00]  Katherine Abraham: Hello and Welcome to the Sales Psyched podcast, where we discuss strategies for leveraging psychology within the world of sales. Each episode is hosted by Dr. Chris Croner, who has a PhD in clinical psychology and has spent his career helping companies around the world build stellar sales teams.

[00:20]  Let's get started.
[deep drum, marching intro music]
[00:30]  Chris Croner: Dr. Chris Croner here. Today, we're going to think outside the box.

[00:33]  Let's face it, for the most part, salespeople and their competitors are approaching their prospects and customers the same way. It's safe. Predictable. And yet, on the other side, people love variety, new approaches and just plain fun.

[00:50]  My partner and I love to lead workshops with sales teams to try and find new ways of approaching customers. You know, surprises, novelties.

[01:00]  Once the sales team gets out of the box, the ideas can be exciting and extraordinary. Just the sort of stuff that can separate them from the drones they're competing with. So try it. Get creative. Try something new. Turn some heads out there and have fun. Your clients will love you for it.

[01:19]  See you next time. 
[soft melody theme music]
[01:24]  Chris Croner: Thank you for listening to the Sales Psyched Podcast. If you haven't already, please be sure to click the subscribe button and leave us a five-star review. If you found this information helpful, please consider sharing it. We'd love your help in spreading the word.
[01:41]  Until next time, take care!